Marketing & Sales Software · Search, listings & reviews

# SEO Software

Software for researching keywords, auditing websites, tracking rankings and analyzing backlinks to improve search visibility.

Also searched as: SEO tools · search engine optimization software

## What it does

- Keyword research
- Site audits
- Rank tracking
- Backlink analysis
- Competitor research

### Who uses it

Marketers, agencies and website owners.

### Well-known examples

Semrush · Ahrefs · Moz · Google Search Console · Screaming Frog

How AI is changing it

Search is splitting between classic results and AI answers, and SEO tools now track visibility in ChatGPT, Gemini and Google AI Overviews as well.

## Buy, build or connect?

- [Technical SEO Audit](https://wisconsintechshop.com/seo/technical-seo-audit/): A deep technical audit of crawlability, indexing, speed, structured data, internal links and content issues, with a prioritized fix list. (From $600)
- [Local SEO Services](https://wisconsintechshop.com/seo/local-seo-services/): Show up when nearby customers search for what you do: Google Business Profile, local pages, citations, reviews and on-site SEO, done for you. (From $375/mo)
- [AI Search Optimization (ChatGPT, Gemini & AI Overviews)](https://wisconsintechshop.com/seo/ai-search-optimization/): Get your business recommended by ChatGPT, Claude, Gemini, Copilot, Perplexity and Google AI Overviews with clear, structured, trustworthy information about what you do. (From $600)

## Related software

- [AI Answer Engine](https://wisconsintechshop.com/software/ai-software/ai-answer-engine/)
- [Local Listings Management Software](https://wisconsintechshop.com/software/marketing-software/local-listings-software/)
- [Review Management Software](https://wisconsintechshop.com/software/marketing-software/review-management-software/)
- [Web Analytics Software](https://wisconsintechshop.com/software/marketing-software/web-analytics-software/)
- [A/B Testing & Conversion Optimization Software](https://wisconsintechshop.com/software/marketing-software/ab-testing-software/)
- [Landing Page Builder](https://wisconsintechshop.com/software/marketing-software/landing-page-builder/)

## Questions about SEO software

### What is SEO software?

Software for researching keywords, auditing websites, tracking rankings and analyzing backlinks to improve search visibility.

### How is AI changing SEO software?

Search is splitting between classic results and AI answers, and SEO tools now track visibility in ChatGPT, Gemini and Google AI Overviews as well.

## Need SEO software set up, connected or built?

Tell us what you use today and what you need it to do. We will tell you honestly whether to buy, build or connect, with a fixed quote.

- Big projects and small ones are all welcome
- Fixed-price quotes, no surprise invoices
- You own your code, data and accounts
- A client portal to track progress, invoices and payments
- Rooted in Wisconsin, serving businesses nationwide

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Source: https://wisconsintechshop.com/software/marketing-software/seo-software/
Contact: hello@wisconsintechshop.com · https://wisconsintechshop.com/contact/